|
__NOEDITSECTION__ Jack Wills is a mid-range〔http://www.businesslife.co/BusinessNews.aspx?id=sandpiperci-buys-ct-maine-building-for-jack-wills-debut-in-jersey〕 British headquartered clothing brand that was established in 1999 in Salcombe, Devon. The brand has been described as delivering "preppy dressing" and its range includes pieces such as colourful and branded jersey, denim and knits. It also sells lingerie and accessories. ==History of the brand== Peter Williams and Robert Shaw founded the brand in 1999.〔 Williams was 23 when the first store opened at 22 Fore Street, Salcombe and it was created with £40,000 – the founders slept above the shop. The brand was named after one of the co-founders' grandparents.〔(【引用サイトリンク】url=http://www.fasttrack.co.uk/fasttrack/leagues/dbDetails.asp?siteID=1&compID=2777&yr=2011 )〕 In an interview with the ''Financial Times'', Williams describes the idea behind Jack Wills; "When I started thinking about a premium brand I dredged up this vision of what I remembered in Salcombe. I thought, 'What if I could create a brand that could bottle what being at a British university was all about and all the cool amazing stuff that goes with that?' It's such a uniquely cherished part of your life. I thought if you could create a brand that epitomised that it would be very compelling."〔 The brand was a success, with a second store opened in Fulham, London, in October the same year. The store was ram-raided on the eve of the millennium and was closed down, but a new second store was opened in the Suffolk coastal town of Aldeburgh. As the brand continued to grow, Jack Wills stores were placed in cities and towns with prestigious universities or private schools, such as Eton, Oxford, Winchester and St Andrews. Originally, it was heavily marketed towards university students, using the slogan and trademark "University Outfitters" to reflect the inspiration behind the brand.〔(【引用サイトリンク】title=Jack Wills Jobs )〕 The "University Outfitters" slogan has slowly been replaced with the more favoured slogan "Fabulously British". Today, the brand is partly owned by Jack Wills Ltd, a private limited company registered in the UK, while a 27% stake is held by the private equity firm Inflexion after an investment deal in 2007. In 2011, the company was valued at £140 million, of which co-founders Williams and Shaw hold a 52% stake〔http://www.therichest.com/celebnetworth/celebrity-business/celebrity-fashion/peter-williams-net-worth/〕 and 21% stake, respectively. In 2012, Williams debuted on the Sunday Times Rich List, coming in at number 370, with an estimated worth of £200 million ($326 million).〔http://www.wwd.com/fashion-news/fashion-scoops/britains-rich-pageant-5881576〕 In May 2013, Williams announced he was stepping aside as CEO to become a non-executive director. Former Chief Marketing Officer of Vodafone, Wendy Becker, was appointed as CEO soon afterwards.〔http://www.retail-week.com/people/jack-wills-appoints-wendy-becker-as-its-chief-executive/5053838.article〕 In February 2014, it was announced that fashion designer Richard Nicoll was to become the new creative director of Jack Wills,〔http://www.vogue.co.uk/news/2014/02/19/richard-nicoll-named-jack-wills-creative-director〕 to come into effect Spring 2015. Despite Nicoll's role being on a part-time basis (to allow him to continue his eponymous line), it was seen as a major new move for the company. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Jack Wills」の詳細全文を読む スポンサード リンク
|